Personal tools
Navigation
Progressive Management Programme

PMP VI cover.jpgPMP_teaser_hotspot.jpg

PMP video interview:


Please click here 

ICR

 Interview

International Commerce Review: ECR Journal

Interview with Xavier Hua, Managing Director of ECR Europe

Volume 10, No 1, Spring 2011: please click here

Please visit also the Springer website. Please click here.

 
Header
Document Actions

3rd International ECR Research Symposium

Up one level

Session III

Multichannel Retailing: relationships, integration and electronic transformations

Chair:
Prof. Luca Pellegrini

Speakers:
Prof. Luca Pellegrini, Università IULM, Milan Italy
Prof. Solveig Wikström, Stockholm University, Sweden
Dr. Adam Vrechopoulos, Athens University of Economy & Business, Greece

Files
Multichannel retailing and supplier-retailer relationships   194.3 kB 
Pellegrini.pdf
From Channel Mix to Channel Integration   614.4 kB 
solveig.pdf
Technology Enabled Store Atmosphere in Physical and Virtual Retailing: Influence or Support the Customer   280.6 kB 
vrechopoulos.pdf
←Previous next→ [1] [2] [3] [4] [5] [6] [7] [8] [9] [10]