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Damaged goods, damaged reputations
Up one levelAs much as 13% of all products are significantly or critically damaged by the time they reach the shelf. By understanding the supply chain end-to-end we can improve the situation, by Robert Mason, Nicola Bateman and Greg Wood
Manufacturers and retailers have worked together in many areas to reduce total levels of shrinkage. However, new research suggests that so far they have been unaware of high levels of packaging damage.
