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The Power of Simplicity
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Interview with Gianni Ciserani, President, Procter & Gamble Western Europe by Alan Mitchell, Managing Editor, International Commerce Review.
In 2007, Gianni Ciserani was appointed President of Procter & Gamble Western Europe, which accounts for more than 20% of P&G’s $80 billion annual global turnover. P&G markets more than 100 brands across Western Europe.
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